Archive | September, 2011

The role of lines and shapes in Graphic Design.

As I mentioned in a previous article “….our perception works subconsciously, by using familiar colours, shapes and typography according to the specific situation…..”. We contemplated the role of colors, images and typography in logo design. Today, I want to discuss with you other graphic design elements such as lines and shapes. Line is one of […]


Nowadays, it isn’t a secret that logo is the most popular, powerful and recognized icon introducing any company. Therefore, it is crucial to create a unique and memorable logotype which will be a helpful tool to represent some important ideas about a new company or event. The fact that our perception works subconsciously, by using […]